During 6 hard-working years in the field of Creation and Marketing, I have obtained huge opportunity to work as Art Director, Planner, Digital Marketing for prestigious advertising agencies such as batdongsan.com.vn, Brandon Media and TED SAIGON School of the Arts. I also worked in international competition management and branding for prominent universities (The Juilliard School - USA, Lee University - USA, National Taiwan University - Taiwan, Ho Chi Minh City Conservatory of Music).
Throughout my experience, I always strive to create a breakthrough in marketing activities, thanks to the harmonious combination of strategy, implementation and marketing tools, along with elegant, beautiful visual identity. Join me to make our creation different and effective.
RENE ( Best Sales )
Viva White ( Best Sales )
Viva Lash Twin ( Best Sales )
Dr.Therapy ( Best Sales )
Deploy SEO / SEM and PPC tools
( Media - PR - Lead Genneration - IMC )
Branding Projects / Products
Branding through Marketing plans & programs for projects
Coordinate the production of all brand publications (POSM) and Marketing materials; create framework & brand guideline for investors to apply
Implementing specific marketing strategies for each project and product
Prepare, implement & follow a detailed plan of Marketing campaigns for each specific project
Collaborate with Sales, After Sales & Customer Service Department, exploit the quantity and quality of new customers through developing incentive programs
Manage advertising agencies to develop and implement most cost-effective BTL ad forms, especially in the fields of POSM, event management, consulting, digital...
Evaluate Marketing performance, propose solutions to improve when something goes wrong
Build data on reputable service providers
Developing Digital Marketing activities to achieve sale targets
Build and manage effective digital channels: relevant Landing Pages & social networks
Follow and optimize digital advertising campaigns to attract potential customers
Managing campaign budgets
Keep track of marketing activities budgets, make sure it's budgeted properly
Coordinating and developing the team
Assign implementation tasks among team members, organize the performance monitoring
Attend psychology testing and reporting sessions to improve teamwork methods
District 5, Ho Chi Minh City
https://batdongsan.com.vn
( Media - PR - Event )
District 7, Ho Chi Minh City
Proposing ideas
Outline ideas, directions for evaluation and implementation
Build key concept
Design logo and complementary corporate identity elements
Analyzing briefs
Analyze expectation requirements
Survey and research of Enterprises, Markets, Consumers
Consulting and planning
Consult based on business requirements, expectations as well as market researches
Make a feasible, effective implementation plan to ensure the parties can work together closely on schedule
Deploying
Design & orient brand guidelines with full specific details (colors, fonts, layouts, applications)
Direct and guide the Creative Team including Art Director, Graphic Designer (Illustrator) and Copywriter (Copywriter)
Supporting and consulting production
Create printing elements, produce Video/TVC and products attached to each campaign
( Digital - PR - Products )
District 3, Ho Chi Minh City
Managing teamwork to implement Digital Marketing projects
Deploy internal implementation: Google Advertising, Youtube Advertising, Facebook Advertising, Fanpage Content Management, Website Content Management, Image / Video Design, Content
Manage outsourced work: Book PR - Press, banner, seeding...
Building Digital Marketing plans for campaigns
Develop digital marketing on websites and social media channels: Facebook, Youtube ...
Deploy online marketing (Google Ads, Facebook Ads ...), email marketing, mobile marketing
Evaluating and reporting
Evaluate digital marketing plans that will be implemented and after implementation
Summarize statistics reports, accumulate data by group of potential customers
( Media - PR - Event )
Recording videos
Do recording, post-production of relevant videos in marketing activities, Brands & Com
District 1, Ho Chi Minh City
Brainstorming ideas
Outline ideas, directions and compare with competitors
Photographing advertising photos
Brainstorm ideas for basic advertising photography, photoshoot and set up lighting, manage shooting project, work with vendors or coordinate team members
Design
Design Digital Banners, Posters, Brochures, catalogues, profiles, Folders, envelopes, namecards... collectively known as Corporate Identity Package (C.I.P), 2D and 3D layout images... for communication channels such as Website, Facebook, Youtube, external B2B/B2C customers and internal communication customers
Deploying
Monitoring the production of finished products (printing, processing) and other plans in case of using outsourced services (vendors / agencies)
Moga ( PowerA)
Carrival ( Mobifone )
Wefie (Philips Viet Nam)
Mekonghoanhao.com ( Brandon Group )
Got Talent Artistic ( TedSaiGon )
LEE TRIO (LEE University USA)
Mat troi be con (VTV3)
Asia - Pacific Art . Sentosa ( Singapore )
Philadelphia International Music Festival ( USA )
Shining Red Concert ( Nhac Vien HCM )
Shining Journey ( TedSaiGon )
Asia - Pacific Art . Concert ( Taiwan College )
Asia - Pacific Art . Friendship ( Juilliard USA )
Cityland Park Hill ( City Land )
The Infiniti ( Riviera Point Ltd )
River Panorama ( An Gia )
Seaway ( Dia Oc Nha Tot )
Metro Star ( CT Group )
Levata ( MD Group )
The Sun City ( Apec Corp )
Sky 89 ( An Gia )
Phu My ( Bicosi Group )
Phu Cuong ( Phu Cuong Group )
Victoria Premium ( Hoang Quan Group )
Golden Queen ( BDS Dong Duong )